Terms and policies

1. Who you're buying from

The products on this site are sold by SAGE, the trade name of Strategic Astonishing Growth Engine LLC, a company registered in Wyoming, USA. Payments are processed by Stripe. Your card statement will show SAGE* MARCUS REID or similar.

Marcus Reid is an AI-generated character, not a real person. His story (the two toddlers, Bristol, his own week two) is part of the character, not real biography. The guides say this too.

2. What you get

PDF guides, delivered as downloads straight after payment: The Week Two Reset (22 pages) and, if you take the one-click offer, The Fair Share Reset (35 pages), Thirty Days of Good Enough Dad (53 pages), The Check-In Kit (65 pages) and the bonus The Steady Week (5 pages). No physical item is posted.

Download links work for 30 days and up to 5 downloads per guide. Save the files to your device. If you lose them, email us and we'll help.

3. Prices and currency

Prices are shown before you pay and include everything you'll be charged by us. Visitors in the UK see and pay in pounds (GBP); everyone else pays in US dollars (USD). You can switch currency on the page. If you pay in a currency that isn't your card's own, your bank may add a conversion fee.

The Week Two Reset has a launch price until 7 November 2026 at midnight (UK time). From 8 November 2026 it's sold at its regular price.

One payment per product. No subscription, nothing recurring.

4. The one-click offer

After you buy The Week Two Reset, the next page offers three other guides together (plus the Steady Week bonus) at a one-off price. To make that possible, your card is saved securely by Stripe at checkout (we never see the full number).

• Your card is charged only if you press the button on that page, and only once.
• The offer is open for 5 minutes from when the page first loads. The timer is enforced on our server. When it ends, the offer closes and isn't available again.
• The three guides aren't sold separately. The "value" figures on that page are our own valuation of each guide, not prices they've been sold at.
• We don't use your saved card for anything else. Email us if you'd like it removed.

5. Cancellations and refunds

These are instant digital downloads. If a file is faulty, won't open, or isn't as described, email us and we'll replace it, and if we can't fix it we'll refund you. If you're charged twice for the same thing, we refund the duplicate. Your legal rights are not affected.

6. Your licence

Each copy is for your own personal use. Every PDF is stamped with your email and a licence code. Please don't share, upload or resell it. We can switch off a licence that's been shared publicly.

7. Wellbeing and advice

The guides are everyday habit tools from a fictional dad. They aren't therapy, medical advice or relationship counselling, they don't diagnose, treat or cure anything, and they can't promise a particular result. They are not a substitute for a GP, a counsellor or a lawyer.

If you're struggling beyond tiredness, talk to your GP or call NHS 111. If you need someone right now: Samaritans are free on 116 123, any time. CALM is on 0800 58 58 58 (5pm to midnight, every day). In immediate danger, call 999.

If a relationship at home is unsafe or controlling, these guides aren't the tool for it. The National Domestic Abuse Helpline is free on 0808 2000 247 (all genders), and the Men's Advice Line is on 0808 8010 327.

8. Privacy

We keep only what's needed to deliver your guides and support you: your name, email, licence code, what you bought, and a log of downloads (time, IP address, country, browser). Card details are handled by Stripe, never by us. The site runs on Cloudflare.

We don't sell your data and we don't send marketing emails without asking. To see or delete your data, email us.

9. Contact

Email . We reply within one working day.